Kualitas Pelayanan Airline di Indonesia: Tinjauan Literatur

Abstrak

The purpose of this study is to examine the improvement in service quality provided by Garuda Indonesia Airlines over the past five years. The research method used in this study is a literature review with a narrative technique. The results of this study indicate that service quality has undergone significant improvements; however, there is a need to focus on certain aspects of service quality that require consistent enhancement.